Smart Blends​

Agile Ageing is a RSA Student Awards project focused around the scientific research links between healthy eating, and the ageing effects it has on the brain.

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Exploring the science behind nutrition, its effects on our brains, and the importance of consuming the correct foods I questioned how I could use graphic arts to articulate this knowledge on to a wider audience. How can graphic arts encourage the everyday person to incorporate more multi vitamin fruit and veg into their diets? This led me to exploring the smoothie industry, and from that Smart Blends.

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Smart Blends is a subscription deliver-to-your-door, daily smoothie box. Each smoothie is carefully selected from your personal smoothie online database and is designed to give you the most from each piece of fruit and veg everyday. Smart Blend is a quick and easy way to get multi vitamins and minerals into your diet without causing fuss or delay to your day.

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Skills gained from this project – Nutrition Research, Product Design, Packaging Design, Branding & Marketing, Food Product Photography, Photo Editing, Digital App Design, Database and Algorithm Research.